DISQUS

Andrew Chen (@andrew_chen): Your site will succeed or fail in the first 10 seconds

  • Praveen · 2 years ago

    Thanks.

  • sermoon · 2 years ago

    This is a good article.

    Very informative and clear

  • noah kagan · 2 years ago

    God you are the consumer genius!

  • Karthik Bhat · 2 years ago

    Good One!!! But here, aren't we assuming that Google's SEO is 100% accurate and 100% of Google generated visitors are the targeted audience for a given website?


    Isn't it possible that the above graph can be interpreted differently? A successful website that has enough number of people to make up its critical mass, and who are reaching a large section of their targeted audience, might look at the above 44% of people as NOT their targeted users??

  • Ada · 2 years ago

    I really liked this post. Good pointers on something that is often overlooked.

  • Ed Kohler · 2 years ago

    Great points. It seems important to analyze what pages people are spending the least time on to see if those pages are particularly troubling, or if they're pages where people are getting what they're after quickly.

  • jimbursch · 2 years ago

    I don't buy it.


    While your design points are good and valid, I don't think it is healthy to approach your users like one of those speed-dating events. If you focus on just the first 10 seconds, you are not focussed on developing a relationship with users.


    Of course you can't develop a relationship if you drive them away in the first 10 seconds, but to say "Your site will succeed or fail in the first 10 seconds" is an exageration that I don't think is a good message, or a good way to approach users and your web site.

  • Orville Chomer · 1 year ago

    Thanks for the common sense. It's obvious that there has to be stuff on the site good enough to engage the user. It is definitely something that I am working on.